Designing for Specific Mental & Emotional States

Purgula Innovation for Homeowners Designing for Specific Mental & Emotional States June 14, 2025 Hi Reader, This week’s newsletter topic is Designing for Specific Mental & Emotional States. At PCBC 2025, Dr. Sahar Yousef, a cognitive neuroscientist, spoke on the Neuroscience of Creativity and Innovation — variables and practices that can best enable people of “both brain types” to be more creative. Spoiler Alert: According to Dr. Yousef, there is no such thing as Left-Brain People or...